( see also: lomba burung )
When specified , the value of the acquisition includes the payment of $ 4 billion in cash and $ 12 billion in the form of Facebook shares . In addition , shares worth USD 3 billion will be given to the owners and employees of pioneering WhatsApp .
Although Kik Messenger CEO Ted Livingston had expressed that WhatsApp worth valued more expensive , but not a few people who judge Facebook too sloppy poured funds for the purchase of this magnitude WhatsApp .
One of them as the result of a poll conducted by the Phone Arena with a simple question , " Is WhatsApp purchases worth $ 19 billion by Facebook include crazy ? "
And the result was 76.53 % polling giver judge 's decision as Facebook CEO Mark Zuckerberg to buy WhatsApp with exorbitant dowry is insane action . 23.47 % while the other considers what the Zuckerberg is the right business strategy .
Aswath Damodaran Previously , one a professor of finance at New York University also had to publish his arguments through a blog post about how the acquisition process could benefit Facebook .
According to him , in order to reach the breakeven point ( break even point ) , Facebook requires about 2.5 billion new users WhatsApp that the acquisition has a favorable value of Facebook . If you want more practical , Facebook suggested to raise subscription costs per year WhatsApp .
( see also: video lomba burung )
Another source is to make money from advertising . Although the founder of WhatsApp refused to run ads in the application , claiming Damodaran Facebook could advertise the application on its own web site without the worry with the risk of users ' fuzzy ' .